New media can't yet carry the day

Technology News: Digital marketing changes as auds shift to online -- For all the brave talk about saving money by emphasizing low-cost digital media, online is still a long way from being able to take the lead in launching wide-release movies.

Source: http://www.variety.com/article/VR1118041257?categoryid=4076&cs=1&cmpid=RSS|News|LatestNews

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